eTurboNews, World Travel Market Africa renew strategic media partnership ahead of 2026 event

eTurboNews has renewed its long-standing media partnership with World Travel Market Africa (WTM Africa), reaffirming a shared focus on boosting Africa’s presence in global tourism.

The collaboration comes ahead of WTM Africa 2026, scheduled from April 13–15 at the Cape Town International Convention Centre. The event is regarded as Africa’s premier B2B travel and tourism exhibition, drawing thousands of industry professionals from across the globe.

Part of the global WTM portfolio, the event serves as a key platform connecting African tourism stakeholders with international buyers, investors and media, while showcasing the continent’s diverse travel offerings.

Organisers said the renewed partnership will help amplify Africa’s tourism voice globally, leveraging eTurboNews’ wide reach to bring key industry conversations to a broader audience.

WTM Africa typically attracts over 6,000 travel professionals and facilitates business through curated meetings, networking events and knowledge sessions focused on trends, innovation and sustainable tourism.